Choose how you want to start
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Scrunchy Starter Kit
See the Starter KitEverything you need to swap your main cleaners in one click. Best if you’re ready to go all‑in on a non‑toxic home.
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On-The-Go Wipes (10-Pack)
See the wipesPerfect if you want an easy win first: truly non‑toxic wipes for tables, toys, and travel.
How Scrunchy makes non‑toxic actually doable
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Start with one simple swap
Pick the Starter Kit or wipes and replace what you already use every day.
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Use products made to meet EWG standards
We formulate to meet EWG’s strict criteria and are in the process of getting officially rated.
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Follow simple how‑to guides
Short, mom‑friendly guides show you exactly where to use what, so you’re not guessing.
Shop non-toxic essentials for your home
Wipes, laundry, dishes, and more – all designed to be safer, effective, and convenient for busy families.
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Sold outAll-Purpose Cleaning Concentrate
Regular price $0.00 USDRegular priceUnit price per -
Sold outAll-Purpose Cleaning Wipes - 10 Pack
Regular price $14.99 USDRegular priceUnit price per -
Sold outBleach-Free Brightening Powder
Regular price $9.99 USDRegular priceUnit price per -
Sold outDishwasher Detergent Powder
Regular price $0.00 USDRegular priceUnit price per -
Sold outLaundry Detergent Powder
Regular price $0.00 USDRegular priceUnit price per -
Sold outScrunchy Living Starter Kit
Regular price $99.99 USDRegular priceUnit price per
Learn non‑toxic living, one step at a time
View all-
Non-Toxic Cleaning Routine for Busy Families: 1...
You want a truly clean home, but you don’t have an extra hour a day to scrub and sanitize. This simple 15-minute, non-toxic cleaning routine is built for busy families:...
Non-Toxic Cleaning Routine for Busy Families: 1...
You want a truly clean home, but you don’t have an extra hour a day to scrub and sanitize. This simple 15-minute, non-toxic cleaning routine is built for busy families:...
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Non-Toxic Laundry for Babies and Kids (Detergen...
Your baby’s clothes might smell “fresh,” but if they’re washed in conventional detergent, they’re also carrying fragrance, dyes, and chemicals against their skin 24/7. This guide breaks down scrunchy-approved, non-toxic...
Non-Toxic Laundry for Babies and Kids (Detergen...
Your baby’s clothes might smell “fresh,” but if they’re washed in conventional detergent, they’re also carrying fragrance, dyes, and chemicals against their skin 24/7. This guide breaks down scrunchy-approved, non-toxic...
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Scrunchy Kitchen: Non-Toxic Swaps for Cookware,...
You’re doing your best to feed your family well, but if your pans, plastic containers, and mystery spatulas are full of chemicals, they’re quietly working against you. This guide walks...
Scrunchy Kitchen: Non-Toxic Swaps for Cookware,...
You’re doing your best to feed your family well, but if your pans, plastic containers, and mystery spatulas are full of chemicals, they’re quietly working against you. This guide walks...
Ready to make cleaner living more convenient?
Start with the Scrunchy Living Starter Kit, then let ScrunchyAI guide your next swaps so you never have to guess which product to replace first.
Meet Jenn
Jenn is a registered nurse (RN, BSN) and mom who has seen how everyday lifestyle choices show up in real people – from digestive issues and skin problems to poor sleep and “I just don’t feel right.”
Scrunchy Living is her answer to the overwhelm: a way to give families safer cleaning and home products, plus clear education and ScrunchyAI guidance, so cleaner living feels practical instead of impossible.